Why Men in the South Bay Are Turning to "Brotox" and Jawline Contouring
There was a time when aesthetic treatments were considered a "women-only" club. But walk into any boardroom in Redondo Beach, a high-stakes real estate closing in Manhattan Beach, or a tech hub in Silicon Beach, and you will see a shift.
Men are no longer just washing their faces with bar soap and hoping for the best. The modern executive understands that looking rested, sharp, and competitive is an asset.
At Uplifted Aesthetics, we have seen a surge in male patients seeking youthful rejuvenation treatments. The goal for men is never to look "pretty" or "frozen", but to look distinct, masculine, and energized.

The "Brotox" Difference: Anatomy Matters
One of the biggest fears men have is ending up with arched eyebrows or a feminine expression. This fear is valid, but only if you visit an inexperienced provider.
Anatomy is not unisex, and the male brow works differently:
- The Muscle Mass: Men typically have stronger, thicker glabellar muscles (the "11s" between the brows). This requires a higher dosage of neurotoxin (Botox/Dysport) to be effective.
- The Brow Shape: Women often want an arch to open the eye. Men generally require a flatter, straighter brow to maintain a strong, masculine gaze.
When we treat male patients who are looking to keep a masculine look without the wrinkles, we respect these anatomical boundaries. We soften the deep etched lines that make you look "angry" or "stressed," without compromising the character of your face.
The Power Profile: Chin and Jawline Structure
While women often seek a heart-shaped face and a tapered chin, for many males, aesthetics is all about width and angles.
A weak chin or a soft jawline can impact the perception of strength and confidence. Whether due to genetics or age-related bone resorption, the lower face often loses definition over time.
- The Solution: We use high-density structural fillers (like Radiesse or Voluma) to widen the jaw angle (gonial angle) and project the chin forward.
- The Result: A squarer, more chiseled jawline that frames the face and improves the profile. This is often referred to as "Power Profile" optimization.
"Get In, Get Out, Look Restored"
- Speed: Most treatments, including "Brotox," take less than 20 minutes.
- Downtime: There is virtually no downtime. You can return to the office or the gym immediately (with minor restrictions).
- Undetectability: Our signature technique ensures that friends and colleagues won't ask, "What did you get done?" but rather, "You look great, have you been sleeping better?"
Book Your Appointment Today
If you are curious about how subtle tweaks can sharpen your edge, book a consultation at Uplifted Aesthetics. We specialize in maintaining masculinity while erasing fatigue.









